My path to directing in the food world is a bit of a cinderella story. I got my start moonlighting as a food stylist outside of my full-time advertising job. It was where I learned food is a bigger diva than any celebrity I've worked with on a TV shoot but also just as beautiful. After being featured in Refinery 29's "Top Foodies To Follow On Instagram" I started creating films and artistic projects in the food space and left my ad job to be a director. 

Whether for broadcast or social, I know how to make food famous. My work has been featured on Fast CompanyMashableBuzzfeed, Food&Wine, VICE and Bravo.

As a freelance foodie-for-hire, I've directed and food styled for brands like Ritz Crackers, Planters Peanuts, Stella Artois, Wild Turkey Bourbon, PF Chang's and Coffeemate. I treat food videos like films, making every moment cinematic, original and drool-worthy.

Working as an advertising creative gave me valuable agency and client experience, helping me understand client needs while bringing the creative vision to life. I've created award-winning work at agencies like Droga5, TBWA Chiat-Day and 360i on a number of global brands and consumer packaged goods across digital, social, integrated campaigns, film and print.

Wanna say hi or get tacos? | 781.248.5747** 

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All images copyright David Ma. All rights reserved.